Job Description

Marketing Manager (Luxury Services)

Location: White Plains, NY (Onsite, 5 days/week)

Industry: Executive Office Suites & Virtual Office Services

About the Opportunity:

A premium provider of executive office suites and virtual office services across New York and Connecticut is seeking a strategic and hands-on marketing manager to take ownership of all marketing initiatives. This is a unique opportunity to lead marketing efforts for a respected and growing brand that caters to successful professionals in law, finance, consulting, and executive leadership.

This role is perfect for someone who thrives in a high-quality, professional environment and has the experience and drive to manage digital performance, develop refined branding, and guide marketing strategy. You'll collaborate directly with leadership and play a key role in shaping the next phase of growth, including a new high-end sub-brand.

Key Responsibilities:

• Lead and manage all marketing initiatives, from digital advertising to brand development and strategy.
• Oversee PPC and SEO efforts, particularly high-spend Google Ad campaigns, optimizing ROI and lead-to-sale conversion.
• Analyze marketing performance and provide actionable insights using enhanced analytics.
• Manage relationships with external vendors/agencies and gradually bring more marketing execution in-house.
• Update and refine web content, design, and user experience, working with designers as needed.
• Build, execute, and maintain branding collateral and messaging for both the core and luxury sub-brands.
• Provide marketing direction while collaborating with executive leadership on strategic decisions.
• Support some traditional marketing efforts and manage light social media presence.

Ideal Candidate Profile:

• 68+ years of experience in marketing leadership, ideally in a small to mid-sized business.
• Experience with tools such as Google Ads, Google Analytics, SEO platforms, marketing automation, and web CMS platforms.
• Strong digital marketing expertise with proven success in managing and optimizing PPC/Google Ads campaigns.
• Demonstrated branding and content strategy skills, including writing and editing web copy.
• Analytical mindset able to translate campaign data into actionable recommendations.
• Experience marketing to high-end, professional audiences; understands luxury positioning and values polish and precision.
• Comfortable being both a strategic thinker and hands-on doer. This is a solo marketing role (no team).
• Open to guidance and collaboration, yet confident in presenting ideas and leading execution.

Nice to Have:

• Background in professional services, executive workspace, or commercial real estate (not required).
• Agency and in-house experience both welcome.
• Bachelor's degree in Marketing, Communications, or related field (not required).

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